Frequently Asked Questions
OrderLicense Upgrades Discounts Return Policy Value-Added Tax (VAT) Payment Options Payment Currency
Licensing & UsageSingle or Multi-Location Printer and Service Bureau License Sharing Embedding a font in a PDF Font License Definitions Logotype Creation Font Modification Trial Font
Standard LicensesDesktop License Web License Mobile App License Electronic Publication (ePub) License
Configurable Extension LicensesTrademark License Merchandise License Social Media License Streaming/TV/Cinema License Server License Digital Ads License Campaign License Political/Electoral Campaign License Educational License Corporate License
If you need to increase the number of users for a Desktop License or to expand the web-traffic setting for a Web License, you can do so from your Optimo account, under the Orders section. You will be redirected to the cart and be able to upgrade your license according to your needs. The amount of your previous order will be deducted from the price of the licence upgrade.
Optimo does not offer discounts to students, individuals, or organizations. Instead, we have developed equitable pricing, including lower prices for families, packages, and added styles. Nonetheless, we sometimes support or sponsor charitable causes and educational projects. Please contact us at firstname.lastname@example.org for more information.
All purchases are final and products cannot be returned, refunded, or exchanged. Despite our firm return policy, if you have any technical issues with your purchase, we will gladly try to find a solution for you. Please contact us at email@example.com for more information.
Value-Added Tax (VAT)
Since Optimo is a registered Swiss company, transactions from Swiss and Liechtensteiner customers will be charged 7.7% of the purchase price in Value-Added Tax (VAT), in addition to the purchase price. Optimo Sàrl’s Swiss VAT number is CHE-257.218.081.
Despite being exempt from value-added tax from their Optimo order, customers based in the European Union must enter their VAT number at the time of purchase. For customers outside of Switzerland, Liechtenstein, and the European Union, please note that VAT will not be added to your purchase price and that your Tax Identification Number won’t be required at the time of purchase.
For online purchases, Optimo accepts payments from the following credit cards: Visa, MasterCard, and American Express. We also accept payments made with Maestro and Masterpass. Once the transaction has been completed, you will receive an email receipt with your order number. The font files will be made available for download from your account, as well as a PDF receipt for your purchase.
Additionally, we accept payments via bank transfers (direct bank-to-bank transfers). Note that this method of payment is not available through our website and usually takes a couple of days to process. Please contact us at firstname.lastname@example.org for more information.
Since Optimo is a company registered in Switzerland, all of its business activities are conducted in Swiss francs. Consequently, our quotes and invoices are prepared in this currency.
Please be aware that online currency conversion services often use different exchange rates than credit card companies. This may cause the price of your purchase to appear differently on your statement than the estimated conversion.
Licensing & Usage
Single or Multi-Location
Our standard Desktop License covers only one single location. If your company has offices in multiple locations (whether or not in the same city) and you would like to install the font at multiple locations, you will need to secure the appropriate licenses. Since laptops are suitable for mobile use, they can be added to the business location stipulated by the License.
Printer and Service Bureau
If you cannot generate PDF or Postscript files when you output your job, you may send a copy of the font to your printer or service bureau. After the job is complete, the printer or the service bureau must destroy the copy of the font that you sent them.
Our Desktop Licenses are not intended to be shared by multiple companies (i.e. a designer and his or her client) or with third parties. Our standard license allows for a font to be installed on five computers, all of which must be owned by the end user’s company and located in the same premises. Typically, graphic designers or agencies will buy the license (end user), not their clients. If a designer were to sell a template that requires an Optimo font, then their client would have to purchase their own license. If an agency hires a freelance graphic designer or an external contractor, for a project that uses an Optimo font, each entity has to buy a license. Web and ePub Licenses are valid for a specific project (a web domain (URL), a title, or a publication). Please keep in mind that our licenses are not transferable.
Embedding a font in a PDF
You may only embed fonts in PDF documents, if they are in a secure read-only mode, to prevent the extraction of the fonts.
Font License Definitions
A font is actually a small software and is licensed as such. A Font License must be secured in order to use a font. You must secure the appropriate license for your intended usage (desktop, web, mobile app, etc.). When you purchase a font license from Optimo, you are purchasing the rights to use the font according to our EULA (End-User License Agreement), which states the terms and conditions under which the font can be used. You do not own the font you have purchased a license for; Optimo SÀRL remains the only copyright owner. During the purchasing process, you must agree with the terms of the EULA to be able to download and use the fonts.
If you wish to create a logotype, you first need to secure a Desktop License.
Depending on the visibility of the logotype, appropriate licences are also necessary. For example, if the logotype appears on a website and in social medias, a Web Licence and a Social Media Licence are required.
In Addition, if you are planning to legally register (trademark) a logotype using an Optimo font, you will need to purchase a Trademark License. This license is an extension of the Desktop License and is available by request only. Please contact us at email@example.com for more information and pricing.
The modification of a font for the purpose of producing new fonts is not allowed. Any manipulation to the vector outlines contained in the font software is considered a “derivative work” and is strictly forbidden. If you want to create a logotype, the modification of the shape of a letter form must be authorized by Optimo in advance. Please contact us at firstname.lastname@example.org for approval.
Optimo trial fonts are available for automatic download. All you need to do is to go to the purchase options of the typeface of your choice, choose a family or a style (Step 1), and select the Trial License in the licensing options (Step 2). You will be requested to log in or create an account. The Trial License and the corresponding font files will be delivered through your user account under the “Your Orders” section. The Trial License comes with a limited character set in OTF format and is strictly limited for testing, evaluation, and pitching purposes. If you want to use the font for an external, commercial, or published project, you can directly update your Trial License through your account and purchase the appropriate license available.
In order to use an Optimo font on workstation for the creation, production, or editing of printed and/or static digital documents you must purchase a Desktop License. The Desktop License authorizes the installation of the font on a predetermined number of computers (users) and at a predetermined number of locations, which are specified during the purchase. This license is available for purchase directly from our website.
If you want to use an Optimo font for dynamic and/or static rendering on a website, you will need to purchase a Web License. The Web License authorizes the usage of the font on a selected number of web domain (URL) and up to a predetermined number of unique visitors per month (web traffic), which is specified during the Step 2 of the purchasing process. This license is available for purchase directly from our website.
Our Web Licenses are perpetual, no subscription is needed. This means that you only need to pay the license fee once. However, an upgrade must be purchased if the number of unique visitors per month exceeds the number of unique visitors you are licensed for, or if you would like to use the fonts on more domains than you have licenses for.
Our fonts are exclusively available as self-hosting to style text on your website for the domain(s) specified on your order. Only the WOFF and WOFF2 web-font files provided by Optimo may be used. Any use of other formats (such as TTF or OTF) is strictly prohibited. The usage of a static images of the font on a website domain requires a Web License. Additionally, a legal disclaimer must be included on the website's back end.
Mobile App License
If you want to embed an Optimo font in an application built to run natively on mobile operating systems, such as Android, iOS, and Windows Mobile, for styling dynamic, static, or editable text, you will need to purchase a Mobile App License. This license is available for purchase directly from our website.
Electronic Publication (ePub) License
In order to embed an Optimo font in an electronic document such as an e-book, e-magazine, or e-newspaper you will need to purchase an ePub License. This license is available for a one-time fee (per publication) and will allow you to use the font on multiple issues/numbers/titles of the same electronic publication. This license is available for purchase directly from our website.
Configurable Extension Licenses
If you want to display the font on physical products, such as t-shirts for an event, promotional branded pens, or shampoo bottles, you need to secure a Merchandise License. The price of this license is determined based on the number of items that you want to produce and their visibility (points of sale and contexts of use). Please contact us at email@example.com for a quote.
Social Media License
In order to display the font on social media platforms such as Facebook, Snapchat, or Instagram for organic posts or paid advertisements, you need to secure a Social Media License. Please contact us at firstname.lastname@example.org for a quote.
If you want to display an Optimo font on video-streaming services (such as Netflix, Hulu, and Amazon), on television broadcasters/cable providers (such as BBC and Virgin Media), on movie titles or credits, or on video advertisements or video clips, please contact us at email@example.com with details about your project and we will provide you a quote and guide you through the process of obtaining the appropriate license(s).
If you want to install and use an Optimo font on a server or on multiple servers, you will need to purchase a Server License. You will need a Server License, if your company has multiple locations and wants to make a font available to remote users via a server. The price of this license depends on the number of servers. Please contact us at firstname.lastname@example.org for a quote.
Digital Ads License
If you want to use an Optimo font on email newsletters or on digital ads—such as HTML5 banners which will appear on online advertising networks (such as Google AdSense)—you will need to purchase a Digital Ads License. Please note that our fonts are to be self-hosted exclusively, and, therefore, the server used to store the graphic contents and font files of the newsletters or digital ads must be secured. Please contact us at email@example.com for a quote.
A Campaign License is a customized package that includes different formats, based on a client’s intended font usage. A Campaign License is usually provided to clients who want to use a font for a campaign that will run for a specific duration—a fashion marketing campaign that will last for one year, for example. This license can also cover usage of the font in printed or digital form of out-of-home advertisements (OOH and DOOH) and promotional materials displayed in retail settings (POS and POP). Please contact us at firstname.lastname@example.org for a quote.
Political/Electoral Campaign License
If you want to use an Optimo font in political or electoral campaigns, please contact us at email@example.com for prior authorization. We will provide you a quote and will guide you through the process of obtaining the appropriate license(s).
An Educational License grants educational institutions the right to install an Optimo font on their server and make it accessible to their teachers and students strictly for educational purposes. Please contact us at firstname.lastname@example.org for more information and pricing.
A Corporate License is a tailored package that includes multiple font usages for corporate clients. There is no standard pricing for this type of license, as needs will vary from client to client. Please contact us at email@example.com for a quote.
Custom Typefaces and Proposals
We are always looking to expand our typeface collection with new designs and to meet talented type designers. We consider proposals for typefaces that could serve as interesting additions to our retail library. You can submit your design for consideration to firstname.lastname@example.org.
In addition to our retail library, we offer custom fonts, bespoke versions of our typefaces, and language extensions for clients who need tailor-made designs. Please contact us at email@example.com for inquiries.