Optimo

Intended for headlines, Cargo is a typeface characterized by curved stencil cuts, a feature which creates a very graphic combination of letters. Loosely inspired by the logo of Marsh, a company specializing in stencil machines, Cargo is a strong and memorable typeface.

Cargo was designed by Gavillet & Rust for the visual identity of the 2002 Swiss National Exhibition’s eponymous music club. Carved within a geometric sans-serif framework, the rounded bridges form connected open spaces between letters, creating a playful continuity and resulting in a solid and symbiotic setting, which make Cargo perfect for headline and display applications. 

Since its release, Cargo has continuously appealed to designers across the globe for its unique ability to create iconic design artwork.

Cargo 1 style

Regular